{"product_id":"bk-en-ccs-tn-01-call-center-success-the-sandler-way","title":"Call Center Success The Sandler Way","description":"\u003cp\u003e\u003cspan\u003ePurchase your \u003ca href=\"http:\/\/www.amazon.com\/dp\/B01NAD42RL\"\u003eKindle\u003c\/a\u003e version on Amazon.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAuthor Tom Niesen shares the secrets of designing, supporting, and running a profitable inside sales call center by using the Sandler Selling System.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEven in this age of “do not call” lists and voicemail jail, more and more companies are setting up call centers to drive new business.  Why?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt could be because people are spending less time “shopping” and more time just buying.  Just a few years ago the buying process for most people started when they picked up the phone and started to talk to a salesperson, either in person or on the phone. In today’s world, with all the data at our fingertips, a salesperson often isn’t contacted until more than fifty percent of the sales process is done!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor many purchases, people don’t feel the need to spend a whole lot of time in front of a sales person -- or even much time on the phone. For many purchases, the conversations and fact finding now occupy a relatively brief span of time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhen we target such consumers, though, there are certain basic questions we struggle with.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eHow do we get the people we call to want to stay on the line with us?\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eOr, in an inbound model, how do we connect with them most effectively during those critical opening seconds when they pose their question or issue?\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eOnce we do have them on the phone, how do we keep them on the line and turn that call into profit?\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eIn his new book, author Tom Niesen shows call center managers how to empower their teams to accomplish these critical business goals … using the Sandler Selling System.\u003c\/span\u003e\u003c\/p\u003e","brand":"Sandler","offers":[{"title":"Default Title","offer_id":49806287306904,"sku":"BK.44904360.001","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/8178\/2680\/files\/CallCenterSuccess-Optimized.png?v=1788544897","url":"https:\/\/shop.sandler.com\/products\/bk-en-ccs-tn-01-call-center-success-the-sandler-way","provider":"Sandler ","version":"1.0","type":"link"}